Raising the standards of professionalism
Whilst IAPCOs mission still focuses in raising the standards of professionalism, IAPCO Council Leadership, Officers and Administration identified our members’, partners’ and Industry’ s need to showcase the brand IAPCO and its value to the world through a stronger and more impactful initiative.
The Committee is charged with ensuring key messaging, showcasing the value and quality of IAPCO PCOs as well as the great impact of the Meetings Industry in economic and social development.
Empowering Advocacy
Moving forward, IAPCO will focus in further empowering the Association’s Advocacy strategy through collaboration with the Industry’s stakeholders, the launch of a Global Press Campaign on IAPCO’s Economic impact, the use of more dynamic, emotional and colourful messages with the support of the IAPCO community, as well as the reinforcement of IAPCOs positioning on a global scale. The next stages of this initiative will be presented during the forthcoming IAPCO AMGA 2025 in Taipei.